About
True Classic is a fast-growing men’s apparel brand known for high-quality, affordable basics designed for everyday comfort. As a digital-first business, it relies on platforms like Amazon, Walmart, Shopify, and Klaviyo to drive growth, making accurate, real-time data critical to its operations.


The Outcomes
- $72K saved annually after migration
- $12K/year saved in BigQuery
- $5K/month saved by cutting ELT costs from $7K to $2K
Using Saras Daton, True Classic modernized its data stack, eliminated unnecessary ETL spend, and unlocked real-time visibility across key ecommerce channels. Saras is the right partner if you’re looking to scale efficiently, reduce costs, and make faster, data-backed decisions.
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The Challenges
- No Walmart connector in Fivetran, limiting sales visibility.
- Amazon data missed key KPIs due to API limitations.
- Klaviyo’s merge strategy inflated BigQuery costs.
- Fivetran’s Amazon data had a 24-hour delay, blocking real-time decisions.
- Fivetran’s pricing for Shopify loads was increasing rapidly.
- Overall ELT costs started increasing rapidly from $7K/month to almost double despite major gaps in functionality.
The Solution
In August 2024, True Classic migrated to Saras Daton, the only ELT platform globally supporting Amazon, Walmart (as an official Walmart Connect Partner), Shopify, Klaviyo, and TikTok Shop.
- Saras Daton’s Walmart connector unlocked advanced reporting capabilities.
- Migrating Klaviyo to Saras Daton eliminated $1,000/month in BigQuery costs.
- Shopify workloads migrated smoothly, avoiding upcoming price increases.
- Amazon data latency was reduced from 24 hours to ~6 hours, enabling near real-time decision making.
- Amazon data was migrated to Saras Daton’s Reports API, enabling full access to missing KPIs like Order Fulfillment Status, Coupon Codes, Return Reasons, and reports such as All Orders, FBA Returns, and Sales & Traffic.